Advice and insight to optimize business communications, marketing, and strategy.

It’s no surprise that Google is the world’s most visited website with 62.19 billion visits in 2019 and 3.5 billion searches per day. …

In 2020, social media advertising is no longer an option for brands. It’s a necessity. Social media advertising has become …

Today’s consumers are more tech-savvy and aware of how they share their personal information than ever before. While Short Message …

The one thing all businesses aspire to achieve is growth.  Business owners are always searching for new affordable and effective …

Technology is an ever-changing environment, and when you run a small- to medium-sized business, it’s easy to be swept into …

Data from Pew Research shows that approximately 96% of Americans own a cellphone and 81% own a smartphone. Research conducted by Small Biz …

Did you know 98% of American adults ages 18-65 use toll-free numbers regularly? If you own a business or a sole proprietorship, …

As a business owner, you understand the importance of making sound decisions when it comes to investing in new company …

A recent study reported that American entrepreneurs are creating an average of 534,000 new businesses every month. Unfortunately, that number has likely …

As customers, we can rattle off iconic 1-800 numbers. From 1-800-FLOWERS to 1-800-MATTRESS, we all know these brands and exactly …

Each day, 23 billion text messages are sent around the world. We use text messages to get in touch with our friends, …

Similar to a business 800 number, text marketing is an affordable and effective communication tool for small businesses. When was the …