Promo Items People Actually Want: Top 5 Giveaways That Stick
Tip: Have promo items that people will actually keep
Do you feel like most of your promo items are going in the trash or never making it out of that conference. Skip the pens that don’t work and the key chains, and check out these top 5 items that consumers hold onto!
1. Industry Specific or Unique Items
- Why It Works: You know your customers best! What could be useful to them on a regular basis?
- What to Look For: Quality over Quantity on this one.
- Your Branding Opportunity: Daily or unique items get talked about the most. Live in Florida? Portable bug spray or sunscreen will be in everyone’s purse, pocket or car.
Here are some ideas:
Hospitality Industry – Bottle openers or wine keys
Home Services – Measuring tape
Medical Industry – Hot/cold packs, first aid kits
Any Industry – Mini versions of First Aid Kits, Bug Spray, Sunscreen, Unscented Hand Sanitizer
Pro Tip: Not all items have to be giveaways! Try a fun contest at your booth and the winners get to pick from all the good stuff.
2. Tech Accessories
- Why It Works: In a tech-driven world, gadgets like phone stands, power banks, or charging cables are incredibly useful.
- What to Look For: Compact, easy-to-use items compatible with most devices.
- Your Branding Opportunity: Small yet visible imprint areas for subtle yet impactful branding.
Pro Tip: Wireless chargers or multi-port adapters make for premium giveaways that leave a lasting impression.
3. Reusable Water Bottles or Tumblers
- Why It Works: With sustainability on everyone’s mind, reusable water bottles are both practical and eco-friendly.
- What to Look For: High-quality, durable materials like stainless steel or BPA-free plastic. Bonus points for insulated bottles!
- Your Branding Opportunity: Large imprint areas make it easy to showcase your logo and message.
Pro Tip: Opt for sleek designs that people will want to carry around, ensuring your brand gets maximum visibility.
4. Tote Bags
- Why It Works: Tote bags are versatile, functional, and reusable for shopping, work, or errands.
- What to Look For: Durable materials like canvas or heavy-duty fabric, and make sure it has sturdy handles.
- Your Branding Opportunity: Large surface area for eye-catching designs, slogans, or logos.
Pro Tip: Choose neutral or trendy colors so your tote bag fits seamlessly into everyday use.
5. Custom Notebooks or Journals
- Why It Works: People still love writing things down, whether it’s for work, school, or personal organization.
- What to Look For: Sturdy covers, high-quality paper, and compact sizes for portability.
- Your Branding Opportunity: Debossing or printing your logo on the cover ensures your brand is seen daily.
Pro Tip: Pair it with a branded pen for a complete, professional-looking set.
When it comes to promotional items, think quality over quantity and also where are these promo items being shared? Are people traveling? Can they bring it back in their suitcase? Will it break or leak? Choose items that people will use, value, and associate with your brand long after the event. By investing in practical, high-quality giveaways, you’ll ensure your promotional dollars don’t end up in the trash.
Ready to elevate your promo game? Start by selecting one of these top five items and watch your brand’s visibility soar!
